Through audience research, I identified aspects that were successful and areas that require improvement in both of my idents.
Below are the feedback that I had collected:
(WWW)
Ident 1:
What went well?
. Music selected suited the Ident
. Good quality shots taken within the Ident.
. Ident had good understanding of the purpose behind it.
What needs to be improved?
. The shots need to be shortened down
. Extended Music
. Logo for the end of the Ident featuring the programme
. CBBC Logo needs to be replaced
Ident 2:
What went well?
. Video matches storyboard
. Ident has a good purpose and understanding
What needs to be improved?
. Shorten Ident videos down
. have a clear understand and match its end goal
. add music on top or a voice note
. CBBC channel needs to be more clear
. CBBC Logo needs to be replaced
When considering the improvements of the idents I am going to only improve the following:
Ident 1:
. shots need to be shortened
. shots need to be focusing on the characters more
. a clear understanding needs to shown.
. CBBC Logo needs to be corrected.
Ident 2:
. shots need to be shortened
. a clear understanding needs to be shown
. CBBC Logo needs to be corrected
. music or voiceover needs to be added
Reasons why I decided not to improve the other improvements:
I chose not to make further improvements primarily due to the limited time remaining in the project. I aim to ensure that, in creating these idents, there is a deliberate effort to introduce a level of contrast and differentiation between them.
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