LO2: Be able to generate ideas for an original audio-visual promo- Treatment (P2) - (R)

LO2: Be able to generate ideas for an original audio-visual promo- Treatment.

What is the brief and how have you interpreted it?

I have been asked by Freeview to rebrand an ident for any channel of my choosing. Dring the recreation of my ident, I would ensure that I have created a 2 x 30 second idents or 1 x 60 feature idents. I can base this around Tv seasons or part of daily schedule. Before I start my recreation of the ident, I would need to conduct research about legal and ethical issues to ensure my work is up to standard.

What is your purpose of your Ident?

My purpose of my ident is to educate and entertain my audience, my ident is to allow audience to see what programme is coming up next. I would like to ensure that my audience understand the purpose of my ident and are entertained by it.

Synopsis of your Ident:

For the synopsis of my idea, I have decided to create a 2x30 second ident which will be presented in the afternoon. The idents have different entertainment purposes and will smoothly come together. 

Initial Idea Number 1:

For my first ident I will be creating a science related ident to present my upcoming channel 'Operation Ouch', this ident will include two of my fellow classmates and a science theme so that the audience understand what is going on. My ident will include props and realistic rooms such as Labs, my ident will show different transitions from being goofy to having chemical experiments and accidents. 

Ident will also include:

- Sound effects 

- Music

- Voice over 

- Science Lab & Props 

Initial Idea Number 2:

For my second Ident I will be creating a cooking themed Ident this is so that i can demonstrate a cooking ident to the younger audience watching CBBC and allow the ident to follow up to a cooking channel which they can then watch. I will be using one actor to be recording this ident as the ident will focus on one person only during the cooking show, the cooking show that i want my ident to be created for is a show called 'Cooking with Amari' however i ill change my show channel to 'Cooking with Millie'. this is because Millie (Milhan) is going to be the actor i will be filming for my ident. 

In my Ident I will also include:

- Voice over 

- Music (Background)

Who are your target audience and how will it appeal to them?

AGILE:

Age: 6 and over (6+)

Gender: All Genders 

Interest: Funny and entertaining programmes and will be child friendly.

Location: Global

Ethnicity: All

What medium are you working in?

The medium I will be working in is audio visual promos.

Running time for each ident?

For my first initial ident I am thinking of putting in my ident for the afternoon at 4.00pm afterschool, my second initial ident is also an afternoon ident which will be hosted at 1.00pm.